SEO Is a way for search engines to optimize the effectiveness of your content. The biggest challenges which every blogger faces is to write very effective content, that is optimized for many search engines. It has to be impressive and engaging.
If you want to build your content very engaging then you have to be very creative and smart with your content. The main way to achieve this is, with the proper and smart use of SEO in your content.
Maybe SEO seems a bit complicated. This is super simple and easier than you think. You have to be very clear. You need to write for engaging more people, not for search engines.
What is SEO?
SEO means Search Engine Optimization. The aim of SEO is to improve your site’s visibility when people search for products or services related to any keyword on Google, Firefox, or other sites. These search engines improve the visibility of your pages in search results. It helps to bring more traffic to your page.
Shortly This is a way for search engines to optimize the effectiveness of your content. It helps them to rank higher than content from other sites, that target similar search terms and bring in more traffic on your web page.
Keyword search and use in your content
Keywords play an important role to bring in more traffic. They tell search engines about the content of your page. Keywords are basically the main term which people use to write while searching for anything as per their concern.
Search engines consider those words and rank them accordingly.
Search engine crawlers use keywords to interpret what your article is related to. They will decide where to rank your content by targeting similar keywords based on relevance and popularity and comparing your content with others.
We have got many search engines to find out related and most searched keywords in a single click.
Write for humans, not for search engines
With all the SEO guidelines, when a reader searches on Google, it is easy to forget that they are looking for answers. The best way to improve your ranking and engagement chances is to write high-quality blog posts with maximum readability and proper keywords.
Consider your target audience, their requirements, challenges, demands, and interests. It is also important to consider things that bring more engagement with your potential customers and meet their focus points.
Avoid keyword stuffing
Keyword stuffing is an SEO technique where the site is loaded with keywords in an attempt in order to improve the page’s ranking in the search results.
You should never overuse keywords in your content. as it seems odd and considered low-quality content. Find keywords that are naturally appropriate to add, but do not force your content into an unreadable state.
Keyword stuffing is basically over repeating words or phrases, Adding words that are not relevant to the topic.
Try to use keywords very smartly and in a proper way so that your content can have a high rank.
Illustrate your content
Pictures create more attraction and bring in more people and audiences to go through your article. Use graphics and pictures to make your article look easier to read and remember.
Visuals add value to any writing stuff because they help to explain the point, create an entertaining factor, and relieve the reader from having to read extensive paragraphs.
Make sure to use SEO heading
Headers tend to help Google Web Crawlers understand your content posts and the sections within them.
Think of crawlers as readers who search your blog. Before reading the entire content, they want an overview of what your article covers. Write proper sub-heading in H1 (H-heading). Then you’re H2s, H3s, and H4s and break down the subtopics in the piece to make the article more readable.
For this reason, your subtitles should reflect the content and theme of the body. This must-have high-intent keywords to bring in more audience.
You should always be much focused to use the right keywords, which means your target audience is using them. Then you’re more likely to rank in the SERP (Search engine result pages).
Click here to read about “Use of Google keyword planner-Boost the traffic”